{"id":20432,"date":"2018-02-09T17:18:25","date_gmt":"2018-02-09T08:18:25","guid":{"rendered":"https:\/\/ec-orange.jp\/ec-media\/?p=20432"},"modified":"2025-10-14T14:58:22","modified_gmt":"2025-10-14T05:58:22","slug":"%e3%80%90%e6%a5%ad%e7%95%8c%e5%88%a5%e5%88%86%e6%9e%90%e3%80%91%e6%97%a5%e6%9c%ac%e3%81%aeec%e5%b8%82%e5%a0%b4%e8%a6%8f%e6%a8%a1%e3%81%a8ec%e5%8c%96%e7%8e%87%e3%81%af%e3%81%93%e3%82%8c%e3%81%8b","status":"publish","type":"post","link":"https:\/\/ec-orange.jp\/ec-media\/?p=20432","title":{"rendered":"\u30102025\u5e74\u6700\u65b0\u7248\u696d\u754c\u5225\u5206\u6790\u3011\u65e5\u672c\u306eEC\u5e02\u5834\u898f\u6a21\u3068EC\u5316\u7387\u306f\u3053\u308c\u304b\u3089\u3082\u4f38\u3073\u308b\uff1f"},"content":{"rendered":"\n<p>EC\u30b5\u30a4\u30c8\u306f\u3001\u8a2a\u554f\u8005\u304c\u3044\u3064\u3067\u3082\u30fb\u3069\u3053\u3067\u3082\u95b2\u89a7\u3059\u308b\u3053\u3068\u304c\u3067\u304d\u307e\u3059\u3002\u305d\u3057\u3066\u3001\u4f01\u696d\u306e\u55b6\u696d\u65e5\/\u6642\u9593\u306b\u95a2\u308f\u3089\u305a\u3001\u5546\u54c1\u3084\u30b5\u30fc\u30d3\u30b9\u3092\u63d0\u4f9b\u3067\u304d\u307e\u3059\u3002<\/p>\n\n\n\n<p>2024\u5e74\u306eEC\u5e02\u5834\u898f\u6a21\u306f\u56fd\u5185\u5916\u3067\u4f38\u9577\u3057\u3066\u304a\u308a\u3001\u4eca\u5f8c\u3082\u7de9\u3084\u304b\u306b\u6210\u9577\u3092\u9042\u3052\u3066\u3044\u304f\u3053\u3068\u304c\u4e88\u6e2c\u3055\u308c\u307e\u3059\u3002<\/p>\n\n\n\n<p>\u672c\u8a18\u4e8b\u3067\u306f\u3001BtoB\uff08Business to Business=\u4f01\u696d\u9593\u53d6\u5f15\uff09\u3001BtoC\uff08Business to Consumer=\u4f01\u696d\u3068\u9867\u5ba2\u9593\u306e\u53d6\u5f15\uff09\u3001CtoC\uff08Consumer to Consumer=\u4e00\u822c\u6d88\u8cbb\u8005\u9593\u306e\u53d6\u5f15\uff09\u306e\u5e02\u5834\u898f\u6a21\u3068EC\u5316\u7387\u306e\u5909\u9077\u306b\u3064\u3044\u3066\u89e6\u308c\u3066\u304b\u3089\u3001\u696d\u754c\u5225\u306eEC\u72b6\u6cc1\u306b\u3064\u3044\u3066\u3001\u6700\u65b0\u306e\u30c8\u30ec\u30f3\u30c9\u3092\u4ea4\u3048\u3066\u5206\u6790\u3057\u307e\u3059\u3002<\/p>\n\n\n\n<p>\u7269\u6d41\u306e2024\u5e74\u554f\u984c\u306b\u3064\u3044\u3066\u5e02\u5834\u306f\u3069\u306e\u3088\u3046\u306b\u52d5\u3044\u3066\u3044\u308b\u306e\u304b\u3001EC\u306e\u305f\u3081\u306e\u30ea\u30a2\u30eb\u5e97\u8217\u6d3b\u7528\u6cd5\u306b\u306f\u3069\u306e\u3088\u3046\u306a\u3082\u306e\u304c\u3042\u308b\u306e\u304b\u3001\u306a\u3069\u73fe\u5728\u3060\u3051\u3067\u306a\u304f\u3001\u3059\u3050\u305d\u3053\u306b\u6765\u3066\u3044\u308bEC\u306e\u672a\u6765\u3092\u30c7\u30fc\u30bf\u304b\u3089\u8aad\u307f\u89e3\u3044\u3066\u307f\u307e\u3057\u3087\u3046\u3002<\/p>\n\n\n\n<p><ul>\n<li><a href=\"#no1\">BtoB\u306eEC\u5e02\u5834\u898f\u6a21\u3068EC\u5316\u7387<\/a><\/li>\n<li><a href=\"#no2\">BtoC\u306eEC\u5e02\u5834\u898f\u6a21\u3068EC\u5316\u7387<\/a><\/li>\n<li><a href=\"#no3\">CtoC\u306eEC\u5e02\u5834\u898f\u6a21\u3068EC\u5316\u7387<\/a><\/li>\n<li><a href=\"#no9\">\u56fd\u5185\u5e02\u5834\u306e\u5168\u4f53\u50cf\uff08\u30a4\u30f3\u30d5\u30a9\u30b0\u30e9\u30d5\u30a3\u30c3\u30af\uff09<\/a><\/li>\n<li><a href=\"#no4\">BtoC\u306e\u5404\u696d\u754c\u306b\u304a\u3051\u308bEC\u306e\u5e02\u5834\u898f\u6a21\u3068EC\u5316\u7387\u306e\u5272\u5408<\/a><\/li>\n<li><a href=\"#no5\">BtoB-EC\u5e02\u5834\u306e\u52d5\u5411\u3068\u7523\u696d\u69cb\u9020\u3078\u306e\u5f71\u97ff<\/a><\/li>\n<li><a href=\"#no7\">CtoC\u5e02\u5834\u304a\u3088\u3073\u8d8a\u5883EC\u306e\u6700\u65b0\u52d5\u5411<\/a><\/li>\n<li><a href=\"#no8\">\u307e\u3068\u3081<\/a><\/li>\n<\/ul><\/p>\n\n\n\n<div class=\"cardlink\"><a href=\"https:\/\/ec-orange.jp\/ec-media\/?p=13232\"><div class=\"cardlink_thumbnail\"><img src='https:\/\/ec-orange.jp\/ec-media\/wp-content\/uploads\/2017\/07\/title_og-120x120.jpg' alt='\u4eca\u3055\u3089\u805e\u3051\u306a\u3044BtoB\u3001BtoC\u3001BtoE\u3001BtoG\u3001CtoC\u3001GtoC\u306e\u610f\u5473\u3092\u89e3\u8aac' width=120 height=120 \/><\/a><\/div><div class=\"cardlink_content\"><span class=\"timestamp\">2017.07.20<\/span><div class=\"cardlink_title\"><a href=\"https:\/\/ec-orange.jp\/ec-media\/?p=13232\">\u4eca\u3055\u3089\u805e\u3051\u306a\u3044BtoB\u3001BtoC\u3001BtoE\u3001BtoG\u3001CtoC\u3001GtoC\u306e\u610f\u5473\u3092\u89e3\u8aac <\/a><\/div><div class=\"cardlink_excerpt\">\u300c\u65e5\u3005\u4ed5\u4e8b\u306f\u3057\u3066\u3044\u308b\u3051\u3069\u3001\u30d3\u30b8\u30cd\u30b9\u7528\u8a9e\u306f\u5168\u7136\u308f\u304b\u3089\u306a\u3044\u2026\u3002\u300d\n\n\u305d\u3093\u306a\u304b\u305f\u306e\u305f\u3081\u306b\u3001\u30d3\u30b8\u30cd\u30b9\u306b\u304a\u3051\u308b\u53d6\u5f15\u3067\u4f7f\u308f\u308c\u308b\u7528\u8a9e\u3092\u307e\u3068\u3081\u3066\u3044\u307e\u3059\u3002\n\n\u3053\u306e\u8a18\u4e8b\u3067\u7d39\u4ecb\u3059\u308b\u30d3\u30b8\u30cd\u30b9\u7528\u8a9e\u306f\u3001\u4e3b\u306b\u300cBtoB\u300d\u300cBtoC\u300d\u300cBtoE\u300d\u300cBtoG\u300d\u300cCtoC\u300d\u300c...<\/div><\/div><div class=\"cardlink_footer\"><\/div><\/div>\n\n\n\n<h2 class=\"wp-block-heading style3a\" id=\"no1\">BtoB\u306eEC\u5e02\u5834\u898f\u6a21\u3068EC\u5316\u7387<\/h2>\n\n\n\n<p>\u7d4c\u6e08\u7523\u696d\u7701\u306e\u300e\u4ee4\u548c6\u5e74\u5ea6\u96fb\u5b50\u5546\u53d6\u5f15\u306b\u95a2\u3059\u308b\u5e02\u5834\u8abf\u67fb\u300f\u304c\u4eca\u5e74\u3082\u516c\u8868\u3055\u308c\u3001BtoB\u306eEC\u5e02\u5834\u898f\u6a21\u3068EC\u5316\u7387\u306f\u524d\u5e74\u306b\u7d9a\u304d\u6210\u9577\u3057\u3066\u3044\u307e\u3059\u3002<\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img decoding=\"async\" loading=\"lazy\" width=\"900\" height=\"427\" src=\"https:\/\/ec-orange.jp\/ec-media\/wp-content\/uploads\/2025\/08\/ec_graph_25_01.jpg\" alt=\"\" class=\"wp-image-30425\"\/><figcaption class=\"wp-element-caption\">\u51fa\u5178\uff1a\u7d4c\u6e08\u7523\u696d\u7701\u3000\u4ee4\u548c6\u5e74\u5ea6\u96fb\u5b50\u5546\u53d6\u5f15\u306b\u95a2\u3059\u308b\u5e02\u5834\u8abf\u67fb<\/figcaption><\/figure>\n\n\n\n<p>2024\u5e74\uff08\u4ee4\u548c6\u5e74\uff09\u306eBtoB-EC\u5e02\u5834\u898f\u6a21\u306f\u524d\u5e74\u6bd410.6%\u5897\u306e<strong>514.4\u5146\u5186<\/strong>\u3068\u306a\u308a\u3001EC\u5316\u7387\u306f43.1%\u306b\u4e0a\u6607\u3057\u307e\u3057\u305f\u3002<\/p>\n\n\n\n<p>\u524d\u5e74\u306f465\u51462,372\u5186\u3001\u524d\u3005\u5e74\u306f420\u51462,354\u5186\u3060\u3063\u305f\u306e\u3067\u3001\u9806\u8abf\u306b\u5897\u52a0\u3057\u3066\u3044\u308b\u3068\u3044\u3048\u308b\u3067\u3057\u3087\u3046\u3002<\/p>\n\n\n\n<p>BtoB-EC\u306eEC\u5316\u7387\u306f\u524d\u5e74\u6bd43.1\u30dd\u30a4\u30f3\u30c8\u5897\u3068\u306a\u308a\u307e\u3057\u305f\u3002<\/p>\n\n\n\n<p>\u300cEC\u5316\u7387\u300d\u3068\u306f\u3001\u5bfe\u9762\u8ca9\u58f2\u30fbEC\u53d6\u5f15\u306a\u3069\u306e\u3059\u3079\u3066\u306e\u5546\u53d6\u5f15\u306b\u304a\u3051\u308b\u3001EC\u53d6\u5f15\u306e\u5272\u5408\u3092\u6307\u3057\u307e\u3059\u3002EC\u5316\u7387\u304c\u9ad8\u304f\u306a\u308b\u307b\u3069\u3001EC\u30b5\u30a4\u30c8\u304c\u5168\u5546\u53d6\u5f15\u306b\u5360\u3081\u308b\u58f2\u4e0a\u304c\u9ad8\u304f\u3001EC\u30b5\u30a4\u30c8\u306e\u91cd\u8981\u6027\u304c\u5897\u3057\u307e\u3059\u3002<\/p>\n\n\n\n<p>* \u3053\u3053\u3067\u306e\u5e83\u7fa9\u30fb\u72ed\u7fa9\u306e\u5b9a\u7fa9\u306b\u3064\u3044\u3066\u3001\u5e83\u7fa9\u306f\u72ed\u7fa9\u3082\u542b\u3081\u305f\u30b3\u30f3\u30d4\u30e5\u30fc\u30bf\u30cd\u30c3\u30c8\u30ef\u30fc\u30af\u30b7\u30b9\u30c6\u30e0\uff08VAN\u3001\u5c02\u7528\u56de\u7dda\u3001\u5f93\u6765\u578bEDI\uff09\u3092\u4ecb\u3057\u305f\u30aa\u30f3\u30e9\u30a4\u30f3\u30fb\u30aa\u30d5\u30e9\u30a4\u30f3\u3092\u554f\u308f\u306a\u3044\u3082\u306e\u3001\u72ed\u7fa9\u306f\u516c\u8846\u56de\u7dda\u4e0a\u306e\u30a4\u30f3\u30bf\u30fc\u30cd\u30c3\u30c8\u306e\u4ed6\u3001\u30a8\u30af\u30b9\u30c8\u30e9\u30cd\u30c3 \u30c8\u3001\u30a4\u30f3\u30bf\u30fc\u30cd\u30c3\u30c8VPN\u3001IP-VPN\u3092\u4ecb\u3057\u305f\u30aa\u30f3\u30e9\u30a4\u30f3\u3067\u306e\u53d6\u5f15\u3092\u6307\u3057\u307e\u3059\u3002<\/p>\n\n\n\n<h2 class=\"wp-block-heading style3a\" id=\"no2\">BtoC\u306eEC\u5e02\u5834\u898f\u6a21\u3068EC\u5316\u7387<\/h2>\n\n\n\n<p>2024\u5e74\u306e\u5e02\u5834\u898f\u6a21\u306f26.1\u5146\u5186\u306b\u307e\u3067\u5e83\u304c\u308a\u3001\u524d\u5e74\u306e24.8\u5146\u5186\u304b\u30895.1%\u5897\u52a0\u3057\u307e\u3057\u305f\u3002\u3053\u308c\u306f2\u5e74\u524d\u306e22.7\u5146\u5186\u304b\u3089\u306f15%\u306e\u6210\u9577\u306b\u3042\u305f\u308a\u3001EC\u304c\u79c1\u305f\u3061\u306e\u751f\u6d3b\u306b\u6b20\u304b\u305b\u306a\u3044\u3082\u306e\u3068\u3057\u3066\u5b9a\u7740\u3057\u3001\u7740\u5b9f\u306a\u6210\u9577\u3092\u7d9a\u3051\u3066\u3044\u308b\u3053\u3068\u304c\u308f\u304b\u308a\u307e\u3059\u3002EC\u5316\u7387\u306f9.8%\u3068\u306a\u308a\u3001\u524d\u5e74\u3088\u308a0.4\u30dd\u30a4\u30f3\u30c8\u4e0a\u304c\u3063\u3066\u3044\u307e\u3059\u3002<\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img decoding=\"async\" loading=\"lazy\" width=\"1341\" height=\"802\" src=\"https:\/\/ec-orange.jp\/ec-media\/wp-content\/uploads\/2025\/08\/ec_graph_25_02.jpg\" alt=\"\" class=\"wp-image-30426\"\/><figcaption class=\"wp-element-caption\">\u51fa\u5178\uff1a\u7d4c\u6e08\u7523\u696d\u7701\u3000\u4ee4\u548c6\u5e74\u5ea6\u96fb\u5b50\u5546\u53d6\u5f15\u306b\u95a2\u3059\u308b\u5e02\u5834\u8abf\u67fb<\/figcaption><\/figure>\n\n\n\n<p>BtoC-EC\u5e02\u5834\u306f\u3001\u3053\u306e10\u5e74\u3067\u3086\u308b\u3084\u304b\u306b\u898f\u6a21\u3092\u5897\u5927\u3055\u305b\u3066\u304d\u307e\u3057\u305f\u3002\u5e02\u5834\u898f\u6a21\u304c\u8abf\u67fb\u958b\u59cb\u4ee5\u964d\u521d\u306e\u30de\u30a4\u30ca\u30b9\u3068\u306a\u3063\u305f\u306e\u306f\u3001\u30b3\u30ed\u30ca\u30a6\u30a4\u30eb\u30b9\u304c\u4e16\u754c\u7684\u306a\u5f71\u97ff\u3092\u53ca\u307c\u3057\u305f2020\u5e74\u306e\u307f\u3067\u3059\u3002<\/p>\n\n\n\n<p>BtoC\u5e02\u5834\u3067\u306f\u3001\u7279\u306b\u30b5\u30fc\u30d3\u30b9\u7cfb\u5206\u91ce\u304c\u524d\u5e74\u304b\u308922.27%\u5897\u306e7\u51465,169\u5104\u5186\u3068\u5927\u304d\u304f\u62e1\u5927\u3057\u307e\u3057\u305f\u3002<\/p>\n\n\n\n<p>\u7269\u8ca9\u7cfb\u5206\u91ce\u306e\u5e02\u5834\u898f\u6a21\u306f14\u51466,760\u5104\u5186\u3068\u30b5\u30fc\u30d3\u30b9\u7cfb\u306e\u307b\u307c2\u500d\u3067\u3059\u304c\u3001\u5897\u6e1b\u7387\u3067\u306f\u7269\u8ca9\u7cfb\uff084.83%\u5897\uff09\u3001\u30c7\u30b8\u30bf\u30eb\u7cfb\uff082.05%\u5897\uff09\u3092\u5927\u304d\u304f\u4e0a\u56de\u3063\u3066\u3044\u307e\u3059\u3002<\/p>\n\n\n<a href=\"https:\/\/ec-orange.jp\/about-btob\/\">\u25a0\u7279\u96c6\uff1aBtoB EC\u30b5\u30a4\u30c8\u25a0<\/a>\n\n\n<h2 class=\"wp-block-heading style3a\" id=\"no3\">CtoC\u306eEC\u5e02\u5834\u898f\u6a21\u3068EC\u5316\u7387<\/h2>\n\n\n\n<p>CtoC\u306f\u4e00\u822c\u6d88\u8cbb\u8005\u9593\u3067\u304a\u3053\u306a\u308f\u308c\u308b\u53d6\u5f15*\u306e\u3053\u3068\u3067\u3001\u30aa\u30fc\u30af\u30b7\u30e7\u30f3\u3084\u30d5\u30ea\u30de\u30a2\u30d7\u30ea\u3092\u7528\u3044\u305f\u7269\u54c1\u306e\u53d6\u5f15\u3092\u6307\u3057\u307e\u3059\u3002<\/p>\n\n\n\n<p>\u30aa\u30fc\u30af\u30b7\u30e7\u30f3\u30b5\u30a4\u30c8\u304c\u6d3b\u767a\u306b\u5229\u7528\u3055\u308c\u59cb\u3081\u305f\u306e\u306f2000\u5e74\u9803\u304b\u3089\u3067\u3059\u304c\u3001\u7d4c\u7523\u7701\u306e\u5e02\u5834\u898f\u6a21\u8abf\u67fb\u306f\u30012016\u5e74\u304b\u3089\u59cb\u307e\u308a\u307e\u3057\u305f\u3002<\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img decoding=\"async\" loading=\"lazy\" width=\"900\" height=\"146\" src=\"https:\/\/ec-orange.jp\/ec-media\/wp-content\/uploads\/2025\/08\/ec_graph_25_03.jpg\" alt=\"\" class=\"wp-image-30427\"\/><figcaption class=\"wp-element-caption\">\u51fa\u5178\uff1a\u7d4c\u6e08\u7523\u696d\u7701\u3000\u4ee4\u548c6\u5e74\u5ea6\u96fb\u5b50\u5546\u53d6\u5f15\u306b\u95a2\u3059\u308b\u5e02\u5834\u8abf\u67fb<\/figcaption><\/figure>\n\n\n\n<p>2024\u5e74\u306eCtoC-EC\u306e\u5e02\u5834\u898f\u6a21\u306f2\u51465,269\u5104\u5186\u3068\u63a8\u8a08\u3055\u308c\u3001\u524d\u5e74\u6bd4\u30671.82%\u306e\u5b89\u5b9a\u3057\u305f\u6210\u9577\u3092\u7d9a\u3051\u3066\u3044\u307e\u3059\u304c\u3001\u63a8\u79fb\u3068\u3057\u3066\u306f\u5fae\u5897\u3067\u3059\u3002<\/p>\n\n\n\n<p>\u5e02\u5834\u306e\u62e1\u5927\u304c\u9650\u5ea6\u3092\u8fce\u3048\u3066\u3044\u308b\u3068\u307f\u308b\u304b\u3001\u4eca\u5e74\u5ea6\u4ee5\u964d\u306b\u30c6\u30af\u30ce\u30ed\u30b8\u30fc\u306e\u9032\u5316\u3084\u4e16\u76f8\u306e\u5909\u5316\u304c\u898f\u6a21\u306e\u4f38\u9577\u3092\u4fc3\u3059\u304b\u3069\u3046\u304b\u3001\u6ce8\u8996\u3057\u305f\u3044\u3068\u3053\u308d\u3067\u3059\u3002<\/p>\n\n\n\n<p>\u3053\u306e\u3088\u3046\u306b\u3001\u65e5\u672c\u306eEC\u5e02\u5834\u306fBtoC\u3001BtoB\u3001CtoC\u306e\u5168\u3066\u306e\u5206\u91ce\u3067\u62e1\u5927\u3057\u3066\u3044\u308b\u3053\u3068\u304c\u308f\u304b\u308a\u307e\u3059\u3002\u7279\u306bBtoB\u5e02\u5834\u306e\u6025\u6210\u9577\u306f\u3001\u30b3\u30ed\u30ca\u798d\u3067\u52a0\u901f\u3057\u305f\u975e\u5bfe\u9762\u3067\u306e\u53d6\u5f15\u304c\u3001\u30d3\u30b8\u30cd\u30b9\u306e\u3084\u308a\u65b9\u3092\u6052\u4e45\u7684\u306b\u5909\u3048\u3066\u3044\u308b\u3053\u3068\u3092\u793a\u5506\u3057\u3066\u3044\u308b\u3088\u3046\u3067\u3059\u3002\u4ee5\u4e0b\u306b\u3001\u904e\u53bb3\u5e74\u9593\u306eEC\u5e02\u5834\u898f\u6a21\u3092\u307e\u3068\u3081\u307e\u3057\u305f\u3002<\/p>\n\n\n\n<p>*CtoC\u53d6\u5f15\u306b\u306f\u3001\u500b\u4eba\u9593\u53d6\u5f15\u3060\u3051\u3067\u306a\u304fBtoB\u3084BtoC\u53d6\u5f15\u3082\u542b\u307e\u308c\u3066\u3044\u307e\u3059\u3002\u305d\u306e\u305f\u3081\u3001\u672c\u8a18\u4e8b\u3067\u8a00\u53ca\u3057\u3066\u3044\u308b\u6570\u5024\u306b\u306f\u3053\u308c\u3089\u306e\u53d6\u5f15\u3082\u542b\u307e\u308c\u3066\u3044\u307e\u3059\u3002<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">\u88681\uff1a\u65e5\u672c\u56fd\u5185EC\u5e02\u5834\u898f\u6a21\u30b5\u30de\u30ea\u30fc\uff082022\u5e74\u301c2024\u5e74\uff09<\/h3>\n\n\n\n<figure class=\"wp-block-table\"><table><tbody><tr><td>\u5e02\u5834\u30bb\u30b0\u30e1\u30f3\u30c8<\/td><td>2022\u5e74 \u5e02\u5834\u898f\u6a21\uff08\u5146\u5186\uff09<\/td><td>2023\u5e74 \u5e02\u5834\u898f\u6a21\uff08\u5146\u5186\uff09<\/td><td>2024\u5e74 \u5e02\u5834\u898f\u6a21\uff08\u5146\u5186\uff09<\/td><td>2024\u5e74 \u524d\u5e74\u6bd4\u6210\u9577\u7387\uff08%\uff09<\/td><\/tr><tr><td>BtoC-EC<\/td><td>22.7<\/td><td>24.8<\/td><td>26.1<\/td><td>+5.1%<\/td><\/tr><tr><td>BtoB-EC<\/td><td>420.2<\/td><td>465.2<\/td><td>514.4<\/td><td>+10.6%<\/td><\/tr><tr><td>CtoC-EC<\/td><td>&#8211;<\/td><td>2.482<\/td><td>2.5269<\/td><td>+1.82%<\/td><\/tr><\/tbody><\/table><figcaption class=\"wp-element-caption\">\u203bCtoC-EC\u306e2022\u5e74\u5e02\u5834\u898f\u6a21\u30c7\u30fc\u30bf\u306f\u8abf\u67fb\u8cc7\u6599\u306b\u8a18\u8f09\u304c\u306a\u3044\u305f\u3081\u3001\u975e\u8868\u793a\u3068\u3057\u3066\u3044\u307e\u3059\u3002<\/figcaption><\/figure>\n\n\n\n<h3 class=\"wp-block-heading style3a\" id=\"no9\">\u56fd\u5185\u5e02\u5834\u306e\u5168\u4f53\u50cf\uff08\u30a4\u30f3\u30d5\u30a9\u30b0\u30e9\u30d5\u30a3\u30c3\u30af\uff09<\/h3>\n\n\n\n    <script src=\"https:\/\/cdn.tailwindcss.com\"><\/script>\n    <script src=\"https:\/\/cdn.jsdelivr.net\/npm\/chart.js\"><\/script>\n    <link rel=\"preconnect\" href=\"https:\/\/fonts.googleapis.com\">\n    <link rel=\"preconnect\" href=\"https:\/\/fonts.gstatic.com\" crossorigin>\n    <link href=\"https:\/\/fonts.googleapis.com\/css2?family=Inter:wght@400;500;700;900&#038;display=swap\" rel=\"stylesheet\">\n    <style>\n        \/* \u30b9\u30bf\u30a4\u30eb\u306f\u30da\u30fc\u30b8\u306e\u4ed6\u306e\u90e8\u5206\u3068\u5e72\u6e09\u3057\u306a\u3044\u3088\u3046\u3001\u53ef\u80fd\u306a\u9650\u308a\u9650\u5b9a\u7684\u306a\u30bb\u30ec\u30af\u30bf\u3092\u4f7f\u7528 *\/\n        .infographic-block {\n            font-family: 'Inter', sans-serif;\n            margin: 0 auto; \n            padding: 1rem;\n            max-width: 1200px;\n        }\n        .chart-container {\n            position: relative;\n            width: 100%;\n            max-width: 800px;\n            margin-left: auto;\n            margin-right: auto;\n            height: 320px;\n            max-height: 400px;\n        }\n        @media (min-width: 768px) {\n            .chart-container {\n                height: 400px;\n            }\n        }\n        .kpi-card {\n            background-color: white;\n            border-radius: 0.75rem;\n            box-shadow: 0 4px 6px -1px rgb(0 0 0 \/ 0.1), 0 2px 4px -2px rgb(0 0 0 \/ 0.1);\n            padding: 1.5rem;\n            text-align: center;\n            transition: transform 0.3s ease, box-shadow 0.3s ease;\n        }\n        .kpi-card:hover {\n            transform: translateY(-5px);\n            box-shadow: 0 10px 15px -3px rgb(0 0 0 \/ 0.1), 0 4px 6px -2px rgb(0 0 0 \/ 0.1);\n        }\n        .kpi-value {\n            font-size: 2.5rem;\n            font-weight: 900;\n            line-height: 1.2;\n        }\n        .kpi-label {\n            font-size: 1rem;\n            font-weight: 500;\n            color: #4A5568;\n            margin-top: 0.5rem;\n        }\n        .kpi-growth {\n            font-size: 1.25rem;\n            font-weight: 700;\n        }\n        \/* \u6bb5\u843d\u9593\u306e\u8abf\u6574 (p\u30bf\u30b0\u306e\u4f59\u767d\u3092\u8a2d\u5b9a) *\/\n        .infographic-block p {\n            margin-bottom: 1rem; \n        }\n        .infographic-block p:last-child {\n            margin-bottom: 0;\n        }\n        .infographic-block section {\n            margin-bottom: 3rem; \/* \u30bb\u30af\u30b7\u30e7\u30f3\u9593\u306e\u4f59\u767d *\/\n        }\n    <\/style>\n\n    <div class=\"infographic-block\">\n        <!-- \u5143\u306e\u30bf\u30a4\u30c8\u30eb\u3001\u30b5\u30d6\u30c6\u30ad\u30b9\u30c8\u306f\u524a\u9664 -->\n\n        <div class=\"space-y-12\">\n            <section id=\"overview\">\n                <h3 class=\"text-3xl font-bold text-center mb-8 text-[#073B4C]\">\u56fd\u5185EC\u5e02\u5834\u306e\u5168\u4f53\u50cf<\/h3>\n                <div class=\"grid grid-cols-1 md:grid-cols-3 gap-6 md:gap-8\">\n                    <div class=\"kpi-card\">\n                        <div class=\"kpi-value text-[#118AB2]\">514.4<span class=\"text-2xl ml-1\">\u5146\u5186<\/span><\/div>\n                        <div class=\"kpi-label\">B2B-EC \u5e02\u5834\u898f\u6a21<\/div>\n                        <div class=\"kpi-growth text-green-500 mt-2\">+10.6%<\/div>\n                    <\/div>\n                    <div class=\"kpi-card\">\n                        <div class=\"kpi-value text-[#06D6A0]\">26.1<span class=\"text-2xl ml-1\">\u5146\u5186<\/span><\/div>\n                        <div class=\"kpi-label\">B2C-EC \u5e02\u5834\u898f\u6a21<\/div>\n                        <div class=\"kpi-growth text-green-500 mt-2\">+5.1%<\/div>\n                    <\/div>\n                    <div class=\"kpi-card\">\n                        <div class=\"kpi-value text-[#FFD166]\">2.53<span class=\"text-2xl ml-1\">\u5146\u5186<\/span><\/div>\n                        <div class=\"kpi-label\">C2C-EC \u5e02\u5834\u898f\u6a21<\/div>\n                        <div class=\"kpi-growth text-green-500 mt-2\">+1.82%<\/div>\n                    <\/div>\n                <\/div>\n                <div class=\"mt-10 bg-white rounded-lg shadow-md p-6\">\n                    <h4 class=\"text-xl font-bold text-center mb-4\">\u5e02\u5834\u898f\u6a21\u306e\u63a8\u79fb (B2C &#038; B2B)<\/h4>\n                    <p class=\"text-center text-gray-600 max-w-2xl mx-auto mb-4\">B2B\u5e02\u5834\u306fB2C\u5e02\u5834\u3092\u5927\u304d\u304f\u4e0a\u56de\u308b\u898f\u6a21\u3067\u6210\u9577\u3092\u7d9a\u3051\u3066\u304a\u308a\u3001\u65e5\u672c\u306e\u7523\u696d\u5168\u4f53\u306e\u30c7\u30b8\u30bf\u30eb\u5316\u304c\u52a0\u901f\u3057\u3066\u3044\u308b\u3053\u3068\u3092\u793a\u3057\u3066\u3044\u307e\u3059\u3002<\/p>\n                    <div class=\"chart-container\">\n                        <canvas id=\"marketGrowthChart\"><\/canvas>\n                    <\/div>\n                <\/div>\n            <\/section>\n\n            <section id=\"b2c-deep-dive\">\n                <h3 class=\"text-3xl font-bold text-center mb-8 text-[#073B4C]\">B2C-EC\u5e02\u5834\u306e\u8a73\u7d30\u5206\u6790<\/h3>\n                <div class=\"grid grid-cols-1 lg:grid-cols-2 gap-8\">\n                    <div class=\"bg-white rounded-lg shadow-md p-6\">\n                        <h4 class=\"text-xl font-bold text-center mb-4\">\u7269\u8ca9\u5206\u91ce \u4e3b\u8981\u30ab\u30c6\u30b4\u30ea\u30fc\u5225\u5e02\u5834\u898f\u6a21<\/h4>\n                        <p class=\"text-center text-gray-600 mb-4\">\u751f\u6d3b\u306b\u5bc6\u7740\u3057\u305f\u30ab\u30c6\u30b4\u30ea\u30fc\u304c\u5e02\u5834\u3092\u727d\u5f15\u3057\u3066\u3044\u307e\u3059\u3002\u300c\u98df\u54c1\u3001\u98f2\u6599\u3001\u9152\u985e\u300d\u304c\u6700\u5927\u306e\u30ab\u30c6\u30b4\u30ea\u30fc\u3068\u306a\u308a\u3001EC\u304c\u65e5\u5e38\u751f\u6d3b\u306e\u30a4\u30f3\u30d5\u30e9\u3068\u3057\u3066\u5b9a\u7740\u3057\u305f\u3053\u3068\u304c\u308f\u304b\u308a\u307e\u3059\u3002<\/p>\n                        <div class=\"chart-container\">\n                            <canvas id=\"b2cCategoryChart\"><\/canvas>\n                        <\/div>\n                    <\/div>\n                    <div class=\"bg-white rounded-lg shadow-md p-6 flex flex-col justify-center items-center\">\n                        <h4 class=\"text-xl font-bold text-center mb-4\">EC\u5316\u7387\u306e\u52d5\u5411<\/h4>\n                        <p class=\"text-center text-gray-600 mb-6\">\u7269\u8ca9\u5206\u91ce\u5168\u4f53\u306eEC\u5316\u7387\u306f9.8%\u3068\u7740\u5b9f\u306b\u4e0a\u6607\u3002\u7279\u306b\u60c5\u5831\u88fd\u54c1\u3084\u5927\u578b\u5546\u54c1\u3067\u30aa\u30f3\u30e9\u30a4\u30f3\u8cfc\u5165\u304c\u6d78\u900f\u3057\u3066\u3044\u307e\u3059\u3002<\/p>\n                        <div class=\"w-full max-w-xs h-64\">\n                            <canvas id=\"ecRateDoughnutChart\"><\/canvas>\n                        <\/div>\n                        <div class=\"mt-6 w-full\">\n                            <h5 class=\"font-semibold text-center\">EC\u5316\u7387\u304c\u9ad8\u3044\u30ab\u30c6\u30b4\u30ea\u30fc TOP3<\/h5>\n                            <ul class=\"mt-2 space-y-2\">\n                                <li class=\"flex justify-between items-center p-2 bg-blue-50 rounded-md\"><span>1. \u66f8\u7c4d\u3001\u6620\u50cf\u30fb\u97f3\u697d\u30bd\u30d5\u30c8<\/span><span class=\"font-bold text-[#118AB2]\">56.45%<\/span><\/li>\n                                <li class=\"flex justify-between items-center p-2 bg-green-50 rounded-md\"><span>2. \u751f\u6d3b\u5bb6\u96fb\u3001AV\u6a5f\u5668\u3001PC\u7b49<\/span><span class=\"font-bold text-[#06D6A0]\">43.03%<\/span><\/li>\n                                <li class=\"flex justify-between items-center p-2 bg-yellow-50 rounded-md\"><span>3. \u751f\u6d3b\u96d1\u8ca8\u3001\u5bb6\u5177\u3001\u30a4\u30f3\u30c6\u30ea\u30a2<\/span><span class=\"font-bold text-[#FFD166]\">32.58%<\/span><\/li>\n                            <\/ul>\n                        <\/div>\n                    <\/div>\n                <\/div>\n            <\/section>\n\n            <section id=\"cross-border\">\n                <h3 class=\"text-3xl font-bold text-center mb-8 text-[#073B4C]\">\u62e1\u5927\u3059\u308b\u8d8a\u5883EC\u5e02\u5834<\/h3>\n                <div class=\"bg-white rounded-lg shadow-md p-6\">\n                    <h4 class=\"text-xl font-bold text-center mb-4\">\u65e5\u30fb\u7c73\u30fb\u4e2d 3\u30ab\u56fd\u9593\u306e\u8d8a\u5883EC\u8cfc\u5165\u984d<\/h4>\n                    <p class=\"text-center text-gray-600 max-w-3xl mx-auto mb-6\">\u7279\u306b\u4e2d\u56fd\u306e\u6d88\u8cbb\u8005\u306b\u3088\u308b\u65e5\u672c\u88fd\u54c1\u306e\u8cfc\u5165\u304c8.5%\u5897\u3068\u529b\u5f37\u304f\u6210\u9577\u3057\u3066\u304a\u308a\u3001\u300cMade in Japan\u300d\u30d6\u30e9\u30f3\u30c9\u3078\u306e\u9ad8\u3044\u4fe1\u983c\u304c\u3046\u304b\u304c\u3048\u307e\u3059\u3002<\/p>\n                    <div class=\"chart-container h-96 md:h-[500px]\">\n                        <canvas id=\"crossBorderChart\"><\/canvas>\n                    <\/div>\n                <\/div>\n            <\/section>\n            \n            <section id=\"takeaways\">\n                <h3 class=\"text-3xl font-bold text-center mb-8 text-[#073B4C]\">\u4eca\u5f8c\u306e\u5c55\u671b\u3068\u6226\u7565<\/h3>\n                <div class=\"grid grid-cols-1 md:grid-cols-3 gap-6 md:gap-8\">\n                    <div class=\"bg-white rounded-lg shadow-md p-6 text-center\">\n                        <div class=\"text-5xl mb-4\">\ud83d\ude80<\/div>\n                        <h4 class=\"text-xl font-bold mb-2\">B2B\u306e\u52a0\u901f<\/h4>\n                        <p class=\"text-gray-600\">EC\u5316\u738743.1%\u306b\u9054\u3057\u305fB2B\u5e02\u5834\u306f\u3001\u3082\u306f\u3084\u4e3b\u6d41\u3002\u30b5\u30d7\u30e9\u30a4\u30c1\u30a7\u30fc\u30f3\u5168\u4f53\u306e\u30c7\u30b8\u30bf\u30eb\u5316\u304c\u4f01\u696d\u306e\u7af6\u4e89\u529b\u3092\u5de6\u53f3\u3057\u307e\u3059\u3002<\/p>\n                    <\/div>\n                    <div class=\"bg-white rounded-lg shadow-md p-6 text-center\">\n                        <div class=\"text-5xl mb-4\">\ud83d\uded2<\/div>\n                        <h4 class=\"text-xl font-bold mb-2\">OMO\u306e\u6df1\u5316<\/h4>\n                        <p class=\"text-gray-600\">\u30aa\u30f3\u30e9\u30a4\u30f3\u3068\u30aa\u30d5\u30e9\u30a4\u30f3\u306e\u57a3\u6839\u306f\u6d88\u3048\u3064\u3064\u3042\u308a\u307e\u3059\u3002\u9867\u5ba2\u30c7\u30fc\u30bf\u3092\u7d71\u5408\u3057\u3001\u4e00\u8cab\u3057\u305f\u8cfc\u8cb7\u4f53\u9a13\u3092\u63d0\u4f9b\u3059\u308b\u3053\u3068\u304c\u91cd\u8981\u3067\u3059\u3002<\/p>\n                    <\/div>\n                    <div class=\"bg-white rounded-lg shadow-md p-6 text-center\">\n                        <div class=\"text-5xl mb-4\">\ud83c\udf0f<\/div>\n                        <h4 class=\"text-xl font-bold mb-2\">\u30b0\u30ed\u30fc\u30d0\u30eb\u5c55\u958b<\/h4>\n                        <p class=\"text-gray-600\">\u6210\u9577\u8457\u3057\u3044\u8d8a\u5883EC\u3001\u7279\u306b\u30a2\u30b8\u30a2\u5e02\u5834\u306f\u5927\u304d\u306a\u30c1\u30e3\u30f3\u30b9\u3067\u3059\u3002\u73fe\u5730\u306e\u30cb\u30fc\u30ba\u306b\u5408\u308f\u305b\u305f\u6226\u7565\u3067\u6d77\u5916\u5c55\u958b\u3092\u9032\u3081\u308b\u3079\u304d\u3067\u3059\u3002<\/p>\n                    <\/div>\n                <\/div>\n            <\/section>\n        <\/div>\n        \n        <!-- \u5143\u306e\u30d5\u30c3\u30bf\u30fc\uff08\u51fa\u5178\u60c5\u5831\uff09\u3082\u524a\u9664 -->\n    <\/div>\n\n    <script>\n        const vibrantPalette = {\n            red: '#FF6B6B',\n            yellow: '#FFD166',\n            green: '#06D6A0',\n            blue: '#118AB2',\n            darkBlue: '#073B4C',\n            gray: '#4A5568'\n        };\n\n        function wrapLabel(label, maxLength = 16) {\n            if (label.length <= maxLength) {\n                return label;\n            }\n            const words = label.split(' ');\n            const lines = [];\n            let currentLine = '';\n            words.forEach(word => {\n                if ((currentLine + word).length > maxLength) {\n                    lines.push(currentLine.trim());\n                    currentLine = '';\n                }\n                currentLine += word + ' ';\n            });\n            lines.push(currentLine.trim());\n            return lines;\n        }\n\n        const tooltipTitleCallback = (tooltipItems) => {\n            const item = tooltipItems[0];\n            let label = item.chart.data.labels[item.dataIndex];\n            if (Array.isArray(label)) {\n                return label.join(' ');\n            }\n            return label;\n        };\n        \n        const commonChartOptions = {\n            responsive: true,\n            maintainAspectRatio: false,\n            plugins: {\n                legend: {\n                    position: 'bottom',\n                    labels: {\n                        font: {\n                            family: 'Inter',\n                            size: 12\n                        }\n                    }\n                },\n                tooltip: {\n                    callbacks: {\n                        title: tooltipTitleCallback\n                    },\n                    bodyFont: {\n                        family: 'Inter'\n                    },\n                    titleFont: {\n                        family: 'Inter',\n                        weight: 'bold'\n                    }\n                }\n            },\n            scales: {\n                x: {\n                    ticks: {\n                        font: { family: 'Inter' }\n                    },\n                    grid: {\n                        display: false\n                    }\n                },\n                y: {\n                    ticks: {\n                        font: { family: 'Inter' }\n                    },\n                    grid: {\n                        color: '#e2e8f0'\n                    }\n                }\n            }\n        };\n\n        const marketGrowthCtx = document.getElementById('marketGrowthChart').getContext('2d');\n        new Chart(marketGrowthCtx, {\n            type: 'line',\n            data: {\n                labels: ['2022\u5e74', '2023\u5e74', '2024\u5e74'],\n                datasets: [{\n                    label: 'B2B-EC (\u5146\u5186)',\n                    data: [420.2, 465.2, 514.4],\n                    borderColor: vibrantPalette.blue,\n                    backgroundColor: vibrantPalette.blue + '33',\n                    fill: true,\n                    tension: 0.3,\n                    yAxisID: 'yB2B',\n                }, {\n                    label: 'B2C-EC (\u5146\u5186)',\n                    data: [22.7, 24.8, 26.1],\n                    borderColor: vibrantPalette.green,\n                    backgroundColor: vibrantPalette.green + '33',\n                    fill: true,\n                    tension: 0.3,\n                    yAxisID: 'yB2C',\n                }]\n            },\n            options: {\n                ...commonChartOptions,\n                scales: {\n                    yB2B: {\n                        type: 'linear',\n                        position: 'left',\n                        title: { display: true, text: 'B2B-EC (\u5146\u5186)', font: { family: 'Inter' } },\n                        grid: { color: '#e2e8f0' }\n                    },\n                    yB2C: {\n                        type: 'linear',\n                        position: 'right',\n                        title: { display: true, text: 'B2C-EC (\u5146\u5186)', font: { family: 'Inter' } },\n                        grid: { display: false }\n                    },\n                    x: { grid: { display: false } }\n                }\n            }\n        });\n\n        const b2cCategoryCtx = document.getElementById('b2cCategoryChart').getContext('2d');\n        new Chart(b2cCategoryCtx, {\n            type: 'bar',\n            data: {\n                labels: [\n                    '\u98df\u54c1\u3001\u98f2\u6599\u3001\u9152\u985e',\n                    '\u8863\u985e\u3001\u30d5\u30a1\u30c3\u30b7\u30e7\u30f3\u96d1\u8ca8\u7b49',\n                    wrapLabel('\u751f\u6d3b\u5bb6\u96fb\u3001AV\u6a5f\u5668\u3001PC\u30fb\u5468\u8fba\u6a5f\u5668\u7b49'),\n                    wrapLabel('\u751f\u6d3b\u96d1\u8ca8\u3001\u5bb6\u5177\u3001\u30a4\u30f3\u30c6\u30ea\u30a2')\n                ],\n                datasets: [{\n                    label: '\u5e02\u5834\u898f\u6a21 (\u5146\u5186)',\n                    data: [3.1163, 2.7980, 2.7443, 2.5616],\n                    backgroundColor: [vibrantPalette.red, vibrantPalette.yellow, vibrantPalette.green, vibrantPalette.blue],\n                    borderWidth: 0\n                }]\n            },\n            options: {\n                ...commonChartOptions,\n                indexAxis: 'y',\n                plugins: { ...commonChartOptions.plugins, legend: { display: false } },\n                scales: {\n                    x: { title: { display: true, text: '\u5146\u5186' } },\n                    y: { ticks: { font: { size: 11 } } }\n                }\n            }\n        });\n        \n        const ecRateDoughnutCtx = document.getElementById('ecRateDoughnutChart').getContext('2d');\n        new Chart(ecRateDoughnutCtx, {\n            type: 'doughnut',\n            data: {\n                labels: ['EC\u5316', '\u975eEC'],\n                datasets: [{\n                    data: [9.8, 100 - 9.8],\n                    backgroundColor: [vibrantPalette.blue, '#e2e8f0'],\n                    borderColor: '#ffffff',\n                    borderWidth: 4,\n                }]\n            },\n            options: {\n                responsive: true,\n                maintainAspectRatio: false,\n                cutout: '70%',\n                plugins: {\n                    legend: { display: false },\n                    tooltip: {\n                      callbacks: {\n                        title: tooltipTitleCallback,\n                        label: function(context) {\n                            return `${context.label}: ${context.raw.toFixed(1)}%`;\n                        }\n                      }\n                    }\n                }\n            }\n        });\n\n        const crossBorderCtx = document.getElementById('crossBorderChart').getContext('2d');\n        new Chart(crossBorderCtx, {\n            type: 'bar',\n            data: {\n                labels: ['\u65e5\u672c\u304b\u3089', '\u7c73\u56fd\u304b\u3089', '\u4e2d\u56fd\u304b\u3089'],\n                datasets: [{\n                    label: '\u7c73\u56fd\u6d88\u8cbb\u8005\u306e\u8cfc\u5165\u984d (\u5146\u5186)',\n                    data: [2.5524, null, 1.0506],\n                    backgroundColor: vibrantPalette.blue,\n                }, {\n                    label: '\u4e2d\u56fd\u6d88\u8cbb\u8005\u306e\u8cfc\u5165\u984d (\u5146\u5186)',\n                    data: [2.6372, 3.1397, null],\n                    backgroundColor: vibrantPalette.red,\n                }, {\n                    label: '\u65e5\u672c\u6d88\u8cbb\u8005\u306e\u8cfc\u5165\u984d (\u5146\u5186)',\n                    data: [null, 1.8617, 0.4633],\n                    backgroundColor: vibrantPalette.green,\n                }]\n            },\n            options: {\n                ...commonChartOptions,\n                scales: {\n                    x: { stacked: false },\n                    y: { stacked: false, title: { display: true, text: '\u8cfc\u5165\u984d (\u5146\u5186)' } }\n                }\n            }\n        });\n    <\/script>\n\n\n\n\n<h2 class=\"wp-block-heading style3a\" id=\"no4\">BtoC\u306e\u5404\u696d\u754c\u306b\u304a\u3051\u308bEC\u306e\u5e02\u5834\u898f\u6a21\u3068EC\u5316\u7387\u306e\u5272\u5408<\/h2>\n\n\n\n<p>BtoC-EC\u5e02\u5834\u306e\u6210\u9577\u306f\u3001\u7279\u5b9a\u306e\u5206\u91ce\u306b\u3088\u3063\u3066\u3051\u3093\u5f15\u3055\u308c\u3066\u3044\u307e\u3059\u3002\u7269\u8ca9\u5206\u91ce\u3067\u306f\u3001\u300c\u98df\u54c1\u3001\u98f2\u6599\u3001\u9152\u985e\u300d\uff083.1163\u5146\u5186\uff09\u3001\u300c\u8863\u985e\u3001\u30d5\u30a1\u30c3\u30b7\u30e7\u30f3\u96d1\u8ca8\u7b49\u300d\uff082.7980\u5146\u5186\uff09\u3001\u300c\u751f\u6d3b\u5bb6\u96fb\u3001AV\u6a5f\u5668\u3001PC\u30fb\u5468\u8fba\u6a5f\u5668\u7b49\u300d\uff082.7443\u5146\u5186\uff09\u3001\u300c\u751f\u6d3b\u96d1\u8ca8\u3001\u5bb6\u5177\u3001\u30a4\u30f3\u30c6\u30ea\u30a2\u300d\uff082.5616\u5146\u5186\uff09\u304c\u3001\u5e02\u5834\u898f\u6a212\u5146\u5186\u3092\u8d85\u3048\u308b\u5927\u304d\u306a\u30ab\u30c6\u30b4\u30ea\u30fc\u306b\u306a\u3063\u3066\u3044\u307e\u3059\u3002<\/p>\n\n\n\n<p>\u3053\u308c\u3089\u306e\u30ab\u30c6\u30b4\u30ea\u30fc\u306f\u751f\u6d3b\u306b\u8eab\u8fd1\u306a\u54c1\u76ee\u304c\u4e2d\u5fc3\u3067\u3001\u7279\u306b\u300c\u98df\u54c1\u3001\u98f2\u6599\u3001\u9152\u985e\u300d\u306e\u5e02\u5834\u304c\u5927\u304d\u304f\u306a\u3063\u3066\u3044\u308b\u306e\u306f\u3001EC\u304c\u8da3\u5473\u306e\u3082\u306e\u3092\u8cb7\u3046\u5834\u6240\u3060\u3051\u3067\u306a\u304f\u3001\u65e5\u3005\u306e\u751f\u6d3b\u5fc5\u9700\u54c1\u3092\u8abf\u9054\u3059\u308b\u5834\u6240\u3068\u3057\u3066\u78ba\u7acb\u3057\u305f\u3053\u3068\u3092\u793a\u3057\u3066\u3044\u307e\u3059\u3002<\/p>\n\n\n\n<p>\u4e00\u65b9\u3001EC\u5316\u7387\u306b\u6ce8\u76ee\u3057\u3066\u307f\u308b\u3068\u3001\u300c\u66f8\u7c4d\u3001\u6620\u50cf\u30fb\u97f3\u697d\u30bd\u30d5\u30c8\u300d\u304c56.45%\u3001\u300c\u751f\u6d3b\u5bb6\u96fb\u3001AV\u6a5f\u5668\u3001PC\u30fb\u5468\u8fba\u6a5f\u5668\u7b49\u300d\u304c43.03%\u3001\u300c\u751f\u6d3b\u96d1\u8ca8\u3001\u5bb6\u5177\u3001\u30a4\u30f3\u30c6\u30ea\u30a2\u300d\u304c32.58%\u3068\u9ad8\u3044\u6570\u5024\u3092\u793a\u3057\u3066\u3044\u307e\u3059\u3002\u3053\u308c\u3089\u306e\u30ab\u30c6\u30b4\u30ea\u30fc\u306eEC\u5316\u7387\u304c\u9ad8\u3044\u306e\u306f\u3001\u5b9f\u969b\u306b\u624b\u306b\u53d6\u3063\u3066\u8a66\u3059\u5fc5\u8981\u304c\u5c11\u306a\u304f\u3001\u4fa1\u683c\u3084\u4ed5\u69d8\u3092\u6bd4\u8f03\u3057\u3084\u3059\u3044\u3053\u3068\u304c\u7406\u7531\u3068\u3057\u3066\u6319\u3052\u3089\u308c\u307e\u3059\u3002\u3053\u306e\u3053\u3068\u304b\u3089\u3001EC\u4e8b\u696d\u8005\u306f\u3001\u88fd\u54c1\u60c5\u5831\u306e\u900f\u660e\u6027\u3084\u4fe1\u983c\u6027\u3092\u3057\u3063\u304b\u308a\u4f1d\u3048\u308b\u3053\u3068\u304c\u3001EC\u5316\u3092\u9032\u3081\u308b\u4e0a\u3067\u975e\u5e38\u306b\u91cd\u8981\u3060\u3068\u3044\u3046\u3053\u3068\u304c\u308f\u304b\u308a\u307e\u3059\u3002\u3053\u306e\u6210\u529f\u8981\u56e0\u306f\u3001EC\u5316\u304c\u9045\u308c\u3066\u3044\u308b\u4ed6\u306e\u5206\u91ce\u306b\u3082\u5fdc\u7528\u3067\u304d\u307e\u3059\u3002\u4f8b\u3048\u3070\u3001\u98df\u54c1\u5206\u91ce\u3067\u306f\u3001\u751f\u7523\u8005\u306e\u60c5\u5831\u3084\u9bae\u5ea6\u4fdd\u8a3c\u3001\u30ec\u30d3\u30e5\u30fc\u30b7\u30b9\u30c6\u30e0\u3092\u5145\u5b9f\u3055\u305b\u308b\u3053\u3068\u3067\u3001\u304a\u5ba2\u69d8\u306e\u4e0d\u5b89\u3092\u306a\u304f\u3057\u3001\u3055\u3089\u306a\u308bEC\u5316\u3092\u9032\u3081\u3089\u308c\u308b\u3067\u3057\u3087\u3046\u3002<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">\u88682\uff1aBtoC-EC\u306b\u304a\u3051\u308b\u4e3b\u8981\u30ab\u30c6\u30b4\u30ea\u30fc\u5225\u5e02\u5834\u898f\u6a21\u3068EC\u5316\u7387\uff082024\u5e74\uff09<\/h3>\n\n\n\n<figure class=\"wp-block-table\"><table><tbody><tr><td>\u30bb\u30af\u30bf\u30fc<\/td><td>\u4e3b\u8981\u30ab\u30c6\u30b4\u30ea\u30fc<\/td><td>\u5e02\u5834\u898f\u6a21\uff08\u5146\u5186\uff09<\/td><td>EC\u5316\u7387\uff08%\uff09<\/td><\/tr><tr><td>\u7269\u8ca9<\/td><td>\u98df\u54c1\u3001\u98f2\u6599\u3001\u9152\u985e<\/td><td>3.1163<\/td><td>&#8211;<\/td><\/tr><tr><td><\/td><td>\u8863\u985e\u3001\u30d5\u30a1\u30c3\u30b7\u30e7\u30f3\u96d1\u8ca8\u7b49<\/td><td>2.7980<\/td><td>&#8211;<\/td><\/tr><tr><td><\/td><td>\u751f\u6d3b\u5bb6\u96fb\u3001AV\u6a5f\u5668\u3001PC\u30fb\u5468\u8fba\u6a5f\u5668\u7b49<\/td><td>2.7443<\/td><td>43.03<\/td><\/tr><tr><td><\/td><td>\u751f\u6d3b\u96d1\u8ca8\u3001\u5bb6\u5177\u3001\u30a4\u30f3\u30c6\u30ea\u30a2<\/td><td>2.5616<\/td><td>32.58<\/td><\/tr><tr><td><\/td><td>\u66f8\u7c4d\u3001\u6620\u50cf\u30fb\u97f3\u697d\u30bd\u30d5\u30c8<\/td><td>&#8211;<\/td><td>56.45<\/td><\/tr><tr><td>\u30b5\u30fc\u30d3\u30b9<\/td><td>\u65c5\u884c\u30b5\u30fc\u30d3\u30b9<\/td><td>3.5249<\/td><td>&#8211;<\/td><\/tr><tr><td>\u30c7\u30b8\u30bf\u30eb<\/td><td>\u30aa\u30f3\u30e9\u30a4\u30f3\u30b2\u30fc\u30e0<\/td><td>1.2553<\/td><td>&#8211;<\/td><\/tr><\/tbody><\/table><figcaption class=\"wp-element-caption\">\u203b\u4e00\u90e8\u30ab\u30c6\u30b4\u30ea\u30fc\u306e\u5e02\u5834\u898f\u6a21\u304a\u3088\u3073EC\u5316\u7387\u306f\u8abf\u67fb\u8cc7\u6599\u306b\u8a18\u8f09\u304c\u306a\u3044\u305f\u3081\u3001\u975e\u8868\u793a\u3068\u3057\u3066\u3044\u307e\u3059\u3002<\/figcaption><\/figure>\n\n\n\n<h3 class=\"wp-block-heading style4a\">\u30b5\u30fc\u30d3\u30b9\u5206\u91ce\u306e\u56de\u5fa9\u3068\u6210\u9577\u306e\u8981\u56e0<\/h3>\n\n\n\n<p>BtoC-EC\u5e02\u5834\u3067\u7279\u306b\u6ce8\u76ee\u3059\u3079\u304d\u306f\u3001\u30b5\u30fc\u30d3\u30b9\u5206\u91ce\u306e\u76ee\u899a\u307e\u3057\u3044\u56de\u5fa9\u3067\u3059\u3002\u300c\u65c5\u884c\u30b5\u30fc\u30d3\u30b9\u300d\u306e\u5e02\u5834\u898f\u6a21\u306f3.5249\u5146\u5186\u3068\u306a\u308a\u3001\u30b3\u30ed\u30ca\u798d\u3067\u5927\u304d\u304f\u843d\u3061\u8fbc\u3093\u30602021\u5e74\u304b\u30892\u5e74\u9023\u7d9a\u3067\u5927\u5e45\u306a\u56de\u5fa9\u3092\u898b\u305b\u3066\u3044\u307e\u3059 <sup>1<\/sup>\u3002\u3053\u308c\u306f\u3001\u30d1\u30f3\u30c7\u30df\u30c3\u30af\u306b\u3088\u308b\u884c\u52d5\u306e\u5909\u5316\u304c\u4e00\u6642\u7684\u306a\u3082\u306e\u3067\u3042\u308a\u3001\u304a\u5ba2\u69d8\u304c\u518d\u3073\u300c\u4f53\u9a13\u300d\u306b\u304a\u91d1\u3092\u4f7f\u3046\u3088\u3046\u306b\u306a\u3063\u305f\u3053\u3068\u3092\u793a\u3057\u3066\u3044\u307e\u3059\u3002EC\u306f\u3082\u306f\u3084\u3001\u30e2\u30ce\u3092\u8cb7\u3046\u5834\u3060\u3051\u3067\u306a\u304f\u3001\u65c5\u884c\u306e\u8a08\u753b\u3001\u30db\u30c6\u30eb\u306e\u4e88\u7d04\u3001\u30ec\u30b9\u30c8\u30e9\u30f3\u306e\u4e88\u7d04\u306a\u3069\u3001\u300c\u30b3\u30c8\u300d\u3092\u4f53\u9a13\u3059\u308b\u305f\u3081\u306e\u30d7\u30e9\u30c3\u30c8\u30d5\u30a9\u30fc\u30e0\u3078\u3068\u9032\u5316\u3057\u3066\u3044\u308b\u3068\u8a00\u3048\u308b\u3067\u3057\u3087\u3046\u3002<\/p>\n\n\n\n<p>\u3053\u306e\u56de\u5fa9\u306f\u3001EC\u4e8b\u696d\u8005\u304c\u30aa\u30f3\u30e9\u30a4\u30f3\u4e88\u7d04\u30b7\u30b9\u30c6\u30e0\u3084\u3001\u304a\u5ba2\u69d8\u4e00\u4eba\u3072\u3068\u308a\u306b\u5408\u308f\u305b\u305f\u30b5\u30fc\u30d3\u30b9\u63d0\u6848\u306a\u3069\u3001\u4f53\u9a13\u4fa1\u5024\u3092\u9ad8\u3081\u308b\u6226\u7565\u306b\u529b\u3092\u5165\u308c\u308b\u3079\u304d\u3067\u3042\u308b\u3053\u3068\u3092\u793a\u3057\u3066\u3044\u307e\u3059\u3002\u3053\u306e\u50be\u5411\u306f\u3001\u30a8\u30f3\u30bf\u30fc\u30c6\u30a4\u30f3\u30e1\u30f3\u30c8\u3001\u98f2\u98df\u3001\u533b\u7642\u306a\u3069\u3001\u4ed6\u306e\u30b5\u30fc\u30d3\u30b9\u5206\u91ce\u306eEC\u5316\u306b\u3082\u5e83\u304c\u3063\u3066\u3044\u304f\u53ef\u80fd\u6027\u304c\u3042\u308a\u307e\u3059\u3002<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">\u30c7\u30b8\u30bf\u30eb\u5206\u91ce\u306e\u52d5\u5411\u3068\u8ab2\u984c<\/h3>\n\n\n\n<p>\u30c7\u30b8\u30bf\u30eb\u5206\u91ce\u3067\u306f\u3001\u300c\u30aa\u30f3\u30e9\u30a4\u30f3\u30b2\u30fc\u30e0\u300d\u304c1.2553\u5146\u5186\u3068\u4f9d\u7136\u3068\u3057\u3066\u5927\u304d\u306a\u5e02\u5834\u3092\u5f62\u6210\u3057\u3066\u3044\u307e\u3059\u304c\u3001\u524d\u5e74\u6bd4\u30670.58%\u306e\u308f\u305a\u304b\u306a\u6e1b\u5c11\u3068\u306a\u308a\u307e\u3057\u305f \u3002\u3053\u306e\u6210\u9577\u306e\u920d\u5316\u306f\u3001\u5e02\u5834\u304c\u98fd\u548c\u3057\u3066\u3044\u308b\u3053\u3068\u3084\u3001\u7af6\u4e89\u304c\u6fc0\u3057\u304f\u306a\u3063\u3066\u3044\u308b\u3053\u3068\u3001\u307e\u305f\u306f\u6d88\u8cbb\u8005\u306e\u95a2\u5fc3\u304c\u52d5\u753b\u914d\u4fe1\u30b5\u30fc\u30d3\u30b9\u306a\u3069\u3001\u4ed6\u306e\u30c7\u30b8\u30bf\u30eb\u30b3\u30f3\u30c6\u30f3\u30c4\u306b\u79fb\u3063\u3066\u3044\u308b\u53ef\u80fd\u6027\u3092\u793a\u5506\u3057\u3066\u3044\u308b\u306e\u304b\u3082\u3057\u308c\u307e\u305b\u3093\u3002<\/p>\n\n\n\n<p>\u3053\u306e\u30c7\u30fc\u30bf\u306f\u3001\u30c7\u30b8\u30bf\u30eb\u30b3\u30f3\u30c6\u30f3\u30c4\u306e\u4e8b\u696d\u8005\u304c\u3001\u5358\u306b\u65b0\u3057\u3044\u304a\u5ba2\u69d8\u3092\u5897\u3084\u3059\u3060\u3051\u3067\u306a\u304f\u3001\u4eca\u3044\u308b\u304a\u5ba2\u69d8\u306eLTV\uff08Life Time Value\uff1a\u9867\u5ba2\u751f\u6daf\u4fa1\u5024\uff09\u3092\u6700\u5927\u9650\u306b\u9ad8\u3081\u308b\u6226\u7565\u3078\u3068\u30b7\u30d5\u30c8\u3059\u308b\u5fc5\u8981\u304c\u3042\u308b\u3053\u3068\u3092\u793a\u3057\u3066\u3044\u307e\u3059\u3002\u3053\u308c\u304b\u3089\u306e\u6210\u9577\u306f\u3001\u30b3\u30f3\u30c6\u30f3\u30c4\u306e\u8cea\u3084\u3001\u30e6\u30fc\u30b6\u30fc\u30b3\u30df\u30e5\u30cb\u30c6\u30a3\u306e\u69cb\u7bc9\u3001\u305d\u3057\u3066\u8907\u6570\u306e\u30d7\u30e9\u30c3\u30c8\u30d5\u30a9\u30fc\u30e0\u3067\u306e\u6226\u7565\u306b\u304b\u304b\u3063\u3066\u3044\u308b\u3068\u8a00\u3048\u305d\u3046\u3067\u3059\u3002<\/p>\n\n\n\n<h3 class=\"wp-block-heading style3a\" id=\"no5\">BtoB-EC\u5e02\u5834\u306e\u52d5\u5411\u3068\u7523\u696d\u69cb\u9020\u3078\u306e\u5f71\u97ff<\/h3>\n\n\n\n<p>2024\u5e74\u306eBtoB-EC\u5e02\u5834\u306f\u3001\u5e02\u5834\u898f\u6a21514.4\u5146\u5186\u3001\u524d\u5e74\u6bd410.6%\u5897\u3068\u3001\u5727\u5012\u7684\u306a\u6210\u9577\u3092\u9042\u3052\u307e\u3057\u305f <sup>1<\/sup>\u3002\u7279\u306b\u6ce8\u76ee\u3059\u3079\u304d\u306f\u3001EC\u5316\u7387\u304c\u524d\u5e74\u3088\u308a3.1\u30dd\u30a4\u30f3\u30c8\u3082\u5897\u3048\u306643.1%\u306b\u9054\u3057\u305f\u3053\u3068\u3067\u3059\u3002\u3053\u306eEC\u5316\u306e\u6025\u901f\u306a\u9032\u5c55\u306f\u3001BtoB\u53d6\u5f15\u304c\u5358\u306b\u8ca9\u58f2\u30c1\u30e3\u30cd\u30eb\u3092\u30c7\u30b8\u30bf\u30eb\u5316\u3059\u308b\u3060\u3051\u3067\u306a\u304f\u3001\u30b5\u30d7\u30e9\u30a4\u30c1\u30a7\u30fc\u30f3\u5168\u4f53\u306e\u52b9\u7387\u5316\u3084\u900f\u660e\u6027\u3092\u9ad8\u3081\u3001\u7523\u696d\u69cb\u9020\u3092\u6839\u672c\u304b\u3089\u5909\u3048\u3064\u3064\u3042\u308b\u3053\u3068\u3092\u793a\u3057\u3066\u3044\u308b\u3068\u8a00\u3048\u307e\u3059\u3002<\/p>\n\n\n\n<p>\u30d1\u30f3\u30c7\u30df\u30c3\u30af\u306b\u3088\u3063\u3066\u30b5\u30d7\u30e9\u30a4\u30c1\u30a7\u30fc\u30f3\u306e\u5f31\u70b9\u304c\u660e\u3089\u304b\u306b\u306a\u3063\u305f\u3053\u3068\u3067\u3001\u591a\u304f\u306e\u4f01\u696d\u304c\u53d6\u5f15\u30d7\u30ed\u30bb\u30b9\u306e\u30c7\u30b8\u30bf\u30eb\u5316\u3092\u6025\u52d9\u3068\u8a8d\u8b58\u3057\u307e\u3057\u305f\u3002BtoB-EC\u3092\u5c0e\u5165\u3059\u308b\u3053\u3068\u3067\u3001\u975e\u5bfe\u9762\u3067\u306e\u53d6\u5f15\u304c\u5b9f\u73fe\u3059\u308b\u3060\u3051\u3067\u306a\u304f\u3001\u5728\u5eab\u7ba1\u7406\u304c\u6700\u9069\u5316\u3055\u308c\u305f\u308a\u3001\u9700\u8981\u4e88\u6e2c\u306e\u7cbe\u5ea6\u304c\u4e0a\u304c\u3063\u305f\u308a\u3001\u53d6\u5f15\u30b3\u30b9\u30c8\u304c\u524a\u6e1b\u3055\u308c\u305f\u308a\u3068\u3001\u69d8\u3005\u306a\u9762\u3067\u7d4c\u55b6\u52b9\u7387\u304c\u6539\u5584\u3055\u308c\u307e\u3059\u3002<\/p>\n\n\n\n<p>EC\u5316\u7387\u304c4\u5272\u3092\u8d85\u3048\u305f\u3053\u3068\u306f\u3001EC\u304cBtoB\u53d6\u5f15\u306e\u30e1\u30a4\u30f3\u306e\u30c1\u30e3\u30cd\u30eb\u3068\u3057\u3066\u5b9a\u7740\u3057\u305f\u3053\u3068\u3092\u610f\u5473\u3057\u307e\u3059\u3002\u3053\u308c\u306b\u3088\u308a\u3001\u4eca\u5f8c\u306f\u4e2d\u5c0f\u4f01\u696d\u3082\u542b\u3081\u3066\u3001\u30c7\u30b8\u30bf\u30eb\u5316\u3078\u306e\u6295\u8cc7\u304c\u907f\u3051\u3089\u308c\u306a\u3044\u7d4c\u55b6\u8ab2\u984c\u3068\u306a\u3063\u3066\u3044\u304f\u3067\u3057\u3087\u3046\u3002\u4eca\u5f8c\u306f\u3001AI\u3092\u4f7f\u3063\u305f\u9700\u8981\u4e88\u6e2c\u3084\u81ea\u52d5\u767a\u6ce8\u30b7\u30b9\u30c6\u30e0\u3001\u305d\u3057\u3066\u30b5\u30d7\u30e9\u30a4\u30e4\u30fc\u3068\u30d0\u30a4\u30e4\u30fc\u304c\u30b9\u30e0\u30fc\u30ba\u306b\u9023\u643a\u3067\u304d\u308b\u30d7\u30e9\u30c3\u30c8\u30d5\u30a9\u30fc\u30e0\u306e\u5c0e\u5165\u304c\u3055\u3089\u306b\u52a0\u901f\u3059\u308b\u3068\u4e88\u6e2c\u3055\u308c\u307e\u3059\u3002BtoB-EC\u3078\u306e\u6295\u8cc7\u306f\u3001\u4f01\u696d\u306e\u7af6\u4e89\u529b\u3092\u5de6\u53f3\u3059\u308b\u91cd\u8981\u306a\u6226\u7565\u7684\u306a\u3082\u306e\u3068\u3057\u3066\u4f4d\u7f6e\u3065\u3051\u3089\u308c\u3066\u3044\u307e\u3059\u3002<\/p>\n\n\n\n<h3 class=\"wp-block-heading style3a\" id=\"no7\">CtoC\u5e02\u5834\u304a\u3088\u3073\u8d8a\u5883EC\u306e\u6700\u65b0\u52d5\u5411<\/h3>\n\n\n\n<h3 class=\"wp-block-heading\">CtoC\u5e02\u5834\u306e\u5b89\u5b9a\u3057\u305f\u6210\u9577<\/h3>\n\n\n\n<p>2024\u5e74\u306eCtoC\u5e02\u5834\u306f2\u51465,269\u5104\u5186\u3068\u306a\u308a\u3001\u5b89\u5b9a\u3057\u305f\u6210\u9577\u3092\u7d9a\u3051\u3066\u3044\u307e\u3059\u3002\u3053\u306e\u6210\u9577\u306f\u3001\u30d5\u30ea\u30de\u30a2\u30d7\u30ea\u306e\u666e\u53ca\u3060\u3051\u3067\u306a\u304f\u3001\u30ea\u30e6\u30fc\u30b9\u30fb\u30ea\u30b5\u30a4\u30af\u30eb\u7d4c\u6e08\u306e\u62e1\u5927\u3084\u3001\u304a\u5ba2\u69d8\u306e\u30b5\u30b9\u30c6\u30ca\u30d3\u30ea\u30c6\u30a3\uff08\u6301\u7d9a\u53ef\u80fd\u6027\uff09\u3078\u306e\u610f\u8b58\u306e\u9ad8\u307e\u308a\u3092\u80cc\u666f\u306b\u3001\u65b0\u3057\u3044\u6d88\u8cbb\u6587\u5316\u3092\u5f62\u6210\u3057\u3066\u3044\u308b\u3068\u8a00\u3048\u307e\u3059\u3002CtoC\u5e02\u5834\u306f\u3001\u500b\u4eba\u304c\u4e0d\u8981\u306b\u306a\u3063\u305f\u3082\u306e\u3092\u624b\u8efd\u306b\u58f2\u8cb7\u3067\u304d\u308b\u5834\u6240\u3068\u3057\u3066\u3001\u304a\u5ba2\u69d8\u306e\u7bc0\u7d04\u5fd7\u5411\u3084\u74b0\u5883\u610f\u8b58\u306b\u30de\u30c3\u30c1\u3057\u3066\u304a\u308a\u3001\u4eca\u5f8c\u3082\u5b89\u5b9a\u3057\u305f\u62e1\u5927\u304c\u671f\u5f85\u3055\u308c\u307e\u3059\u3002\u3053\u308c\u306f\u3001BtoC\u4e8b\u696d\u8005\u306b\u3068\u3063\u3066\u3082\u3001\u81ea\u793e\u88fd\u54c1\u306e\u30ea\u30b3\u30de\u30fc\u30b9\uff08Re-commerce\uff09\u6226\u7565\u3084D2C\uff08Direct-to-Consumer\uff09\u30e2\u30c7\u30eb\u3092\u8003\u3048\u308b\u4e0a\u3067\u306e\u30d2\u30f3\u30c8\u306b\u306a\u308a\u305d\u3046\u3067\u3059\u3002<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">\u5e83\u304c\u308b\u65e5\u30fb\u7c73\u30fb\u4e2d\u9593\u306e\u8d8a\u5883EC<\/h3>\n\n\n\n<p>2024\u5e74\u306e\u8d8a\u5883EC\u5e02\u5834\u306f\u3001\u65e5\u672c\u3001\u7c73\u56fd\u3001\u4e2d\u56fd\u306e\u4e09\u30ab\u56fd\u9593\u3067\u3044\u305a\u308c\u3082\u62e1\u5927\u3057\u307e\u3057\u305f <sup>1<\/sup>\u3002\u7279\u306b\u6ce8\u76ee\u3057\u305f\u3044\u306e\u306f\u3001\u4e2d\u56fd\u306e\u304a\u5ba2\u69d8\u306b\u3088\u308b\u65e5\u672c\u4f01\u696d\u304b\u3089\u306e\u8cfc\u5165\u984d\u304c2.6372\u5146\u5186\u306b\u9054\u3057\u3001\u524d\u5e74\u6bd48.5%\u5897\u3068\u529b\u5f37\u3044\u6210\u9577\u3092\u898b\u305b\u3066\u3044\u308b\u3053\u3068\u3067\u3059\u3002<\/p>\n\n\n\n<p>\u3053\u306e\u6210\u9577\u306f\u3001\u4e00\u6642\u7684\u306a\u5186\u5b89\u50be\u5411\u3060\u3051\u3067\u306a\u304f\u3001\u4e2d\u56fd\u306e\u304a\u5ba2\u69d8\u306e\u9593\u3067\u300cMade in Japan\u300d\u306e\u54c1\u8cea\u3084\u5b89\u5168\u6027\u3001\u30c7\u30b6\u30a4\u30f3\u306b\u5bfe\u3059\u308b\u9577\u671f\u7684\u306a\u4fe1\u983c\u304c\u6839\u5e95\u306b\u3042\u308b\u3053\u3068\u3092\u793a\u3057\u3066\u3044\u307e\u3059\u3002\u65e5\u672c\u306eEC\u4e8b\u696d\u8005\u306f\u3001\u3053\u306e\u5f37\u529b\u306a\u30d6\u30e9\u30f3\u30c9\u529b\u3092\u6d3b\u304b\u3057\u3066\u3001\u8d8a\u5883EC\u3092\u56fd\u5185\u5e02\u5834\u306e\u6210\u9577\u3092\u88dc\u3046\u305f\u3081\u306e\u91cd\u8981\u306a\u6210\u9577\u30a8\u30f3\u30b8\u30f3\u3068\u3057\u3066\u4f4d\u7f6e\u3065\u3051\u308b\u3079\u304d\u3067\u3059\u3002\u8d8a\u5883EC\u3092\u6210\u529f\u3055\u305b\u308b\u305f\u3081\u306b\u306f\u3001\u591a\u8a00\u8a9e\u5bfe\u5fdc\u306e\u30b5\u30a4\u30c8\u3092\u4f5c\u308b\u3060\u3051\u3067\u306a\u304f\u3001\u73fe\u5730\u306e\u6c7a\u6e08\u30b7\u30b9\u30c6\u30e0\u3084\u7269\u6d41\u7db2\u3001\u305d\u3057\u3066\u4e2d\u56fd\u306eSNS\u3092\u6d3b\u7528\u3057\u305f\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u6226\u7565\u3078\u306e\u6295\u8cc7\u304c\u4e0d\u53ef\u6b20\u3067\u3057\u3087\u3046\u3002<\/p>\n\n\n\n<h4 class=\"wp-block-heading\">\u88683\uff1a\u8d8a\u5883EC\u5e02\u5834\u898f\u6a21\u306e\u63a8\u79fb\uff082023\u5e74\u301c2024\u5e74\uff09<\/h4>\n\n\n\n<figure class=\"wp-block-table\"><table><tbody><tr><td>\u5bfe\u8c61\u56fd<\/td><td>2023\u5e74 \u8cfc\u5165\u984d\uff08\u5146\u5186\uff09<\/td><td>2024\u5e74 \u8cfc\u5165\u984d\uff08\u5146\u5186\uff09<\/td><td>2024\u5e74 \u524d\u5e74\u6bd4\u6210\u9577\u7387\uff08%\uff09<\/td><\/tr><tr><td>\u65e5\u672c\u4f01\u696d\u304b\u3089\u7c73\u56fd\u6d88\u8cbb\u8005<\/td><td>2.5359<\/td><td>2.5524<\/td><td>+0.65%<\/td><\/tr><tr><td>\u65e5\u672c\u4f01\u696d\u304b\u3089\u4e2d\u56fd\u6d88\u8cbb\u8005<\/td><td>2.4306<\/td><td>2.6372<\/td><td>+8.50%<\/td><\/tr><tr><td>\u7c73\u56fd\u4f01\u696d\u304b\u3089\u65e5\u672c\u6d88\u8cbb\u8005<\/td><td>1.8384<\/td><td>1.8617<\/td><td>+1.27%<\/td><\/tr><tr><td>\u7c73\u56fd\u4f01\u696d\u304b\u3089\u4e2d\u56fd\u6d88\u8cbb\u8005<\/td><td>2.9620<\/td><td>3.1397<\/td><td>+6.00%<\/td><\/tr><tr><td>\u4e2d\u56fd\u4f01\u696d\u304b\u3089\u65e5\u672c\u6d88\u8cbb\u8005<\/td><td>0.4449<\/td><td>0.4633<\/td><td>+4.13%<\/td><\/tr><tr><td>\u4e2d\u56fd\u4f01\u696d\u304b\u3089\u7c73\u56fd\u6d88\u8cbb\u8005<\/td><td>0.9679<\/td><td>1.0506<\/td><td>+8.54%<\/td><\/tr><\/tbody><\/table><\/figure>\n\n\n\n<h3 class=\"wp-block-heading style3a\" 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href=\"https:\/\/ec-orange.jp\/newsletter\/\"><img decoding=\"async\" src=\"\/\/ec-orange.jp\/ec-media\/wp-content\/uploads\/2020\/05\/bnr_mmform_200401_2.png\"><\/a>","protected":false},"excerpt":{"rendered":"EC\u30b5\u30a4\u30c8\u306f\u3001\u8a2a\u554f\u8005\u304c\u3044\u3064\u3067\u3082\u30fb\u3069\u3053\u3067\u3082\u95b2\u89a7\u3059\u308b\u3053\u3068\u304c\u3067\u304d\u307e\u3059\u3002\u305d\u3057\u3066\u3001\u4f01\u696d\u306e\u55b6\u696d\u65e5\/\u6642\u9593\u306b\u95a2\u308f\u3089\u305a\u3001\u5546\u54c1\u3084\u30b5\u30fc\u30d3\u30b9\u3092\u63d0\u4f9b\u3067\u304d\u307e\u3059\u3002 2024\u5e74\u306eEC\u5e02\u5834\u898f\u6a21\u306f\u56fd\u5185\u5916\u3067\u4f38\u9577\u3057\u3066\u304a\u308a\u3001\u4eca\u5f8c\u3082\u7de9\u3084\u304b\u306b\u6210\u9577\u3092\u9042\u3052\u3066\u3044\u304f\u3053\u3068\u304c\u4e88 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